We're wrapping this season up strong with Jennifer Benton from the BLK LYTE podcast. She is an Instagram influencer as well as a content creator for her church and she does it all remotely!

 

In this episode, we will see just how far online content can go when it is used as a means for discipleship and ministry. Can you impact someone's spiritual life and walk with Jesus while you're asleep?

 

All this and more in this week's episode. 

 

LINKS

Jennifer on Instagram | TikTok 

BLK LYTE podcast

ChurchComm Team

Before the pandemic, only 5% of the workforce worked from home. In May 2020 it shot up to a whopping 60% and it looks like there will be a lot of people refusing to go back to an office-only model ever again. If you are in a position where your job can be done remotely, then the pandemic has thrust you into a very interesting future.

 

Before we start calling these fortunate few “lazy,” you should know that a two-year study by Great Place to Work® of more than 800,000 employees at Fortune 500 companies found that most reported stable or even increased productivity levels after employees started working from home.

 

On this episode of the podcast, I talk with my Church Comm Team partner Paul Fleming. Paul has launched numerous successful businesses like Church Ink and Church Swag: all fully remote.

 

He has a ton of insight about how church leaders can utilize remote workers and contractors to fill in the gaps for skilled jobs you need asap! (or you could hire Church Comm Team, but that's whatever). :)

 

LINKS

Church Comm Team

Church Ink

Church Swag

Did you know that there were more email addresses on file than social media account handles COMBINED? Email still drives much of the communication space and churches need to be able to master the medium.

If you said "the subject line" was the key to more opened emails, you're mostly right. But there are a lot of other factors that Email Marketing specialist from CMU (Church Marketing University) Julianne Alkire and I discuss in this episode.

Especially the art of making automated emails personal. How can you get your website and social media to work for you while you're asleep? Or after hours? Or on your days off? And how do you make those automated responses feel personal for those who are interacting with you when it's convenient for them?

All this and more in this episode of The Seminary of Hard Knocks!

 

LINKS

Church Marketing University

Church Comm Team - Fix Your Four

Julianne on Instagram | Twitter 

 

Every comms team struggles with getting good photography. Whether it's finding the talent to volunteer or it's how photographers turn in photos to use or even training them to know what photos you will need, photography impacts your social media, website, and promotional graphics profoundly!

So I talked to a guy who has basically mastered this issue at every step, Zach Zamora. He is the Media and Communications Pastor at New Life Church in Corpus Christi, TX and we talk extensively about how to get good volunteers, train them, get great photos, and how to actually GET them!

 

LINKS

Fluro

Smugmug

Church Comm Team

New Life Corpus on Instagram 

We all know that social media has some data privacy issues and many users are feeling more than sour about using them, especially in the church.

Not to mention your reach is probably like, less than 5% on your FB page posts. So what do we do?

Enter the private, online community of Discord!

And here are two guys from BlackBar who can tell you all about how to use it, Zach and Caleb! I think that Discord is a must for kids and student ministry digital communities now and in the future, may become more and more important for adults as well.

If you're considering creating your own private, online community for your church outside of Facebook or Slack, you need to hear what these guys have to say about Discord and see what they're doing on their own servers.

 

LINKS

BlkBar on Discord / YouTube / Instagram / Facebook

Church Comm Team

You don't want to miss this! Ok, maybe you do, but you shouldn't. In fact, we may be contributing to a major problem in the church and culture with that simple phrase and ideology: the inability to observe Biblical rest.

Rhythms and patterns in our lives help regulate our physical, emotional, and psychological health. In this episode, James Kelly, CEO of FaithTech, the creators of Digital Sabbath helps us understand how to incorporate rest in our routines, especially taking rest from technology and social media. 

What if the church led the way in helping people practice Sabbath? Learn more in this episode!

Links

Digital Sabbath

FaithTech

ChurchComm Team

What constitutes Biblical fellowship? Are there any reasons we should break fellowship with one another? I've watched my guest, George Holleway, navigate conversations online as the pastor of his church for the last 2 years. 

Fellowship is more than sitting down to eat together. In this episode, I have a very in-depth conversation with a pastor in the trenches of ministry about how to be in fellowship with people who drive you nuts and maybe believe different things than you.

Links

Church Comm Team

George on Instagram

 

 

When Jesus told us to make disciples, do you think He meant that 2000 years later we would all be using something called Zoom over the internet to do it? I like to think that he probably winked at John and secretly thought "you're never gonna guess where this thing is going!"

Jeff Reed from Church.Digital & DigitalChurch.Network joins us to talk about what discipleship can look like in the digital world and how churches can (and already are) seeing growth there.

 

Links

DigitalChurch.network

The Church.Digital / Instagram

Jeff on Twitter / Instagram

Calendly / TidyCal

Church Comm Team

 

The great resignation is taking its toll on the American workforce and this is one instance where the church is NOT exempt.

This week on the podcast we're talking to Brooke Hodnefield from Slingshot Group about the HR situation as well as how churches can better examine what it means to work and minister today from a practical and Biblical perspective.

From office hours, setting healthy boundaries, and remote work, we look at what is working, what is not working, and where we go from here in this exciting episode of The Seminary of Hard Knocks podcast!

Links

Slingshot Group

Slingshot on Instagram / Twitter / LinkedIn

Church Comm Team

 

It has been a good break over the last several months but we are coming back strong in February of 2022! We are switching our format, focusing on hybrid church strategies, and bringing in the heavy-hitters in the digital church space to help you and your team reach more people in the new era of the church.

Subscribe to this podcast and don't forget to join the email list, where you'll get a free download of our Major Messaging Calendar, the tool we give our Church Comm Team clients to help them organize all their communications, from sermon series to events, to the emails going out each week!

Important links in this episode

churchcommteam.com

sethmuse.com/calendar

sethmuse.com/88ideas

I love a good scroll-stopping headline.

In our profession, church communicators and marketers are always looking for a quick list of best practices to help us get more emails opened, increase clicks, get more followers, etc etc the list goes on and on.

Over time, the playing field changes, and those tried and true best practices, well, aren't anymore. 

In episode 150, Meagan and Seth talk through a list of previously believed best practices for church social media, websites, email, and more that no longer work as well as they once did!

*Note: We're taking a break after this episode until Fall 2021 when we come back with a new format that no one else is doing! 

LINKS

Church Comm Team - We provide remote church communications support with a team of pros for less than a full-time employee's salary! 

88 Ideas for Church Social Media Posts

If you feel like you can’t keep up with what’s happening in the world of digital communication, follow Natchi Lazarus on Instagram. I talk with Natchi about what the church looks like in India, some of the latest trends and developments in digital media, and his new book The Connected Church in this episode of the podcast.

In this Episode:

  • What’s different about the church in India compared to the USA
  • New developments in Audio for Twitter (and Clubhouse)
  • A new YouTube feature that makes message clips easy
  • Social media attempts to crackdown on false information

LINKS

Natchi on Instagram
Natchi's Book, The Connected Church

Seth on Instagram

OTHER GREAT LINKS

88 Ideas for Church Social Media Posts

Whether you're a communication director just starting out or you're starting over, the first 100 days is an important time in the life of your ministry. What do you do first? Where do you start? In this episode, Seth and Meagan will give you some advice for how to execute a solid communications plan by laying out a few milestones and tools to help you activate your strategy!

 

In this Episode:

  • Tools you'll need
  • Ideas for what to do first
  • How to set a timeline for milestones and goals
  • A word or two about promotional tiers and handling difficult or high-maintenance departments

LINKS

Project Management: Trello, Basecamp, Monday, Asana

Social Media Scheduling: Buffer, Hootsuite, Later

Automation: Zapier, IFTTT

Email Marketing: Mailchimp, ConvertKit, Constant Contact, ActiveCampaign

Request Forms: Paperform, Typeform, Wufoo, Google Forms

Seth on Instagram
Meagan on Instagram

 

OTHER GREAT LINKS

88 Ideas for Church Social Media Posts

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

Leaders are learners, I always say (and so do lots of people smarter than me). Especially in the world of communications where the game is always changing, we have to constantly be evolving our skillset and honing our craft. These are a few things that you can always be working on when you don't have anything in particular you're learning at the moment!

LINKS

Seth on Instagram
Meagan on Instagram

OTHER GREAT LINKS

The InstaSummit!

This free online summit will help church communicators master Instagram over three days of intense training! Get your free ticket HERE or upgrade to the Later pass for on-demand access.

88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

What if there were a way to reach people online in a real way? If you are church planting in 2020 (or dealing with a viral outbreak), planning for the digital church is a much bigger deal. Join me as I talk to Jeff Reed from Stadia Church Planting!

LINKS

Jeff on Twitter
Stadia Church Planting
The Church Digital Podcast
Episode 76: Is online church "real" church w/ Jay Kranda of Saddleback

OTHER GREAT LINKS

The InstaSummit!

This free online summit will help church communicators master Instagram over three days of intense training! Get your free ticket HERE or upgrade to the Later pass for on-demand access.

88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

This episode I talk to Phil Bowdle about his new book ReThink Communications. He says that Attendance, Engagement, and Attention have all changed and the church has to make a shift. Find out more in this episode!

LINKS

Phil’s website (sweet branding)
Phil’s Book.
Phil’s Twitter
The Communications Shift Your Church May Not Be Ready For

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

Every church communicator faces three obstacles to doing their job and Ryan Wakefield stops by to talk us through solutions for them. What do YOU do when you've got no time, no money, and no buy-in?

LINKS

Free Instagram Course from me and CMU
Church Marketing University Website
Church Marketing University Facebook Group

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

What project management software are you using for church communications or creative tasks at your church? There are literally hundreds to choose from, but these four always seem to rise to the top.

Meagan and I will break them down and share the pros and cons of each, including the fact that I absolutely HATE one of them. Find out which one in this episode!

LINKS

Trello
Asana
Monday
Basecamp

OTHER GREAT LINKS

Get notified when I drop a new episode HERE.

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media

Helping you find common ground with your people so you can empower them for spiritual growth. 

Get notified when I drop a new episode (and other perks) HERE.

We're breaking down some of the tools of the trade that we're using or have recently discovered that help church communicators save time and get more done.

LINKS

Canva
Screaming Frog
Dafont
Kapwing
Trello
Zapier
Draw.io

Free Instagram course from Church Marketing University.*
Subsplash

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse

Helping you find common ground with your people so you can empower them for spiritual growth.

Get notified when I drop a new episode (and other perks) HERE.

In this episode, I have to start by apologizing for the equipment malfunction that caused my side of the audio to sound like I was recording in a dumpster. If you can get past that, this is a REALLY great episode. 

Ben Stapley is a champion of people, especially creatives in the church space. He has lead multiple teams of creatives and is one of the most pastorly guys in the comms space. This episode is all about how you can get things done, even if your co-workers don't want to use your request system. 

LINKS

Ben on Twitter
Trello* (referral)

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow Seth:

*Some links are affiliate links, meaning I will receive a commission if you purchase through. I won't share stuff like that unless I use it or really believe in it.

October 22, 2019

Online Trollslaying, Ep. 104

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse

Helping you find common ground with your people so you can empower them for spiritual growth.

Get notified when I drop a new episode (and other perks) HERE.

Recently, I gave a talk at That Church Conference about how to handle trolls and online negativity when it shows up on your church's social media feeds. Meagan and I are going to break that talk down and give you some practical tips for how to slay these trolls and still reflect who Jesus is to the world while you do it.

LINKS

Book: I Hear You
Video: Nail in the head

Seminary Stuff: Troll Shirt

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse

Helping you find common ground with your people so you can empower them for spiritual growth.

Get notified when I drop a new episode (and other perks) HERE.

This week on the show we're getting you ready for Christmas! It will be here before you know it. Do you have a plan? We've got a 4 step process to think through and a free resource if you need help. Check it!

LINKS

mychristmasplan.com from ChurchInk

RSVP App

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse

Helping you find common ground with your people so you can empower them for spiritual growth.

Get notified when I drop a new episode (and other perks) HERE.

YO! This week we're hitting the highlights of a few talks we heard at That Church Conference. For a very limited time, you can get the FREE replay pass below! Also, allow me to introduce my new co-host! She's awesome.

FREE That Church Conference Replay Pass (October 7 & 8, 2019)
Kapwing subtitler

OTHER GREAT LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow Seth:

THE SEMINARY OF HARD KNOCKS PODCAST WITH SETH MUSE

WHERE CHURCH COMMUNICATIONS ARE FUN, INSTAGRAM IS LIFE, AND NO ONE FEELS LIKE AN IDIOT.

Guys! It's episode 100! Ahhhhh!!! I have a few important things to say to you all in this very short 100th episode of the podcast. Check it out.

SETH’S LINKS

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow me:

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

This week I'm talking to my new friend Joshua Breland. He's running a pretty great communications department at College Park Church in Indianapolis and great things are happening there. One of the great things is that his team is working really well with the other departments of his church and I asked him to come and spill the tea on how he's getting that done! Don't tell my 8th-grade daughter I just said "spill the tea" please.

Show Links

Joshua's Website
College Park Church website
Book- Dark Clouds, Deep Mercy

Seth's Links

Podcast gear! Seminarystuff.com is live!
88 Ideas for Church Social Media Posts

Follow me:

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Get one of my new shirts at SeminaryStuff.com!
Check out my new YouTube channel HERE!

Adam McLaughlin is a repeat offender on this show. He recently wrote an insightful article about the way overwhelming stress affects communications professionals. This conversation is an important one for pastors and comms directors to start having because our experience is a little different than that of a minister. 

Links

Adam's Website (The article in question)
Adam on Twitter
Fresh Idea Marketing

Podcast gear! Seminarystuff.com is live!

88 Ideas for Church Social Media Posts

More Church Comms on my YouTube channel
Follow me on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Stan is a neat guy. His beard is epic. He is a campus pastor using digital discipleship on purpose as a strategy. Our discussion meanders into cage-fighting and the occasional karate demonstration, but most of the time we stay pretty fixed on how you can use the online world to drive the offline world towards Jesus. 

Links from the Show

Stan's Blog
Blog about Carey's webinar we discussed HERE.

That Church Conference - Sign up for the BEST communications conference out there!

88 Ideas for Church Social Media Posts

Follow Seth on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Meagan Ranson is small, but she will take you out camper-style in Call of Duty. She stops by to talk about how personas can help communicators connect with their crowds in highly effective ways. She also has the most ridiculous rider of any speaker at That Church Conference this year. Check out this really great conversation with Meagan and sign up for the conference below!

Links from the Show

That Church Conference - Sign up for the BEST communications conference out there!
Meagan on Twitter

88 Ideas for Church Social Media Posts

Follow Seth on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Get notified when I drop a new episode (and other perks) HERE.

Jeremy Poland is always a lot of fun to talk to and hang out with. He's like that friend that you have a ton of stories about from High School. He's also a magician with a camera. Jeremy stopped by the podcast to talk to us about how we can get great photos at church even if our budget is, eh, conservative. Listen now!

Links from the Show

Jeremy on Instagram
Link to Shot List for our Women's Conference

88 Ideas for Church Social Media Posts

Follow Seth on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Get notified when I drop a new episode (and other perks) HERE.

Is online church real church? Should you count attendance like you would if they were there in person? How would you even do that? Jay Kranda has been tackling these tough questions for years at Saddleback Community Church in California. Jay pulls back the curtain of online church and shares a day in the life of an online pastor!

Links from the Show

Jay's Website <--Seriously, tons of great online pastor insight here.
Vanderbloemen
Chop - Church Online Platform
Jay on Twitter

Follow Seth on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

Get notified when I drop a new episode (and other perks) HERE.

This episode I talk to Phil Bowdle about his new book ReThink Communications. He says that Attendance, Engagement, and Attention have all changed and the church has to make a shift. Find out more in this episode!

Also, make sure you sign up for the Engage Conference happening this week! There are some real heavy-hitters for church communications, leadership, and marketing here. Get the VIP pass to watch anytime! The conference is February 4-12, so you can still see it. But you can definitely see it at your convenience if you get that VIP pass...just sayin.

Links from the Show

Phil's website (sweet branding)
Phil's Book.
Phil's Twitter

Follow Seth on Instagram
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

This week, I get to sit down with Brandon Cox who is a former Saddleback pastor, now a church planter and last, an avid blogger! How does he do it? Why does he do it? Listen in and find out how pastors can leverage (and keep up with) a healthy blog. 

Links from the Show

Brandon's Website
Brandon on Twitter
Brandon's Church Blog

Follow Seth on Instagram

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

Where church communications are fun, Instagram is life, and no one feels like an idiot.

This week's episode has the incredible Evan McBroom from Fishhook! We're talking about how dreamers and doers can work together without murdering each other's faces, so check it out!

Links from the Show:

Fishhook.us 

Follow Seth on Instagram

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

The lighter, yet helpful side of Church Communications and Social Media

In this week's episode, I talk with Justin Dean about his recent trip to the Mailchimp headquarters where he got answers to some of our most probing questions! Justin and I talk about lists, data, and debate what kind of bear is best. False. Black Bear. Tune in to episode 67!

Links from the Show:

Watch That Church Conference live or on demand here.

Follow Seth on Instagram

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

 The Seminary of Hard Knocks podcast with Seth Muse

Church Communications and Social Media with a chuckle or two.

In this week's episode, I talk with Jonathan Malm, author of Unwelcome: 50 ways churches drive away first time visitors and now, The Come Back Effect: How hospitality can compel your church's guests to return. We discuss the future of the church and some of the technology changes that growing churches are embracing and declining churches are not. He's a fun guy to hang out with, so don't miss this conversation!

Links from the Show:

More links found at www.sethmuse.com/64 

Follow Seth on Instagram

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

Church Communications and Social Media with a chuckle or two.

Podcast page can be found at www.sethmuse.com/63

In this week's episode, I'm going to open up about my journey down the road from youth ministry to communications. I talk about transitions and how I began learning from others until I realized a central truth: a person is only as strong as his/her network. When I realized I couldn't make the transition alone and that I had access to the best of the best just because I had the internet, it forever changed my life. Let me share what I've learned with you.

Links from the Show:

Follow Seth on Instagram

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts

The Seminary of Hard Knocks podcast with Seth Muse

Church Communications and Social Media with a chuckle or two.

Show Notes for this episode can be found at www.sethmuse.com/60 

In this week's episode, I'm helping you get past writer's block for when you have to write a clever article for the bulletin or social media caption and you've just. got. nothing.

Links from the Show:

Blog: Chopping the Writer's Block
Copyhackers

Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group

88 Ideas for Church Social Media Posts
Follow Seth on Instagram

The Seminary of Hard Knocks podcast is about getting stuff done in the world of church communications and social media. 

Episode show notes can be found at www.sethmuse.com/51 

My guest today is me and I'll be talking to myself for an abbreviated time about trends in the church communications world that bother me. These are things I see many communicators doing that I can't wait to see go away. Now it's time for the dang kids to get off my lawn while I ramble like Old Man Humphry down the street.

The Seminary of Hard Knocks with Seth Muse

Show notes can be found at www.sethmuse.com/50 

Alex Johnston is a church communicator with a background in news journalism. Find out how she digs up stories like a reporter to keep her church's vision and mission front and center on social media and their website! 

The Seminary of Hard Knocks Podcast w/ Seth Muse

Show notes available at www.sethmuse.com/48 

 

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