The Seminary of Hard Knocks Podcast | Church Communications, Marketing, and Social Media
Episodes

Monday Jul 06, 2020
The Future of Digital and the Church w/Joanna La Fleur, Ep. 126
Monday Jul 06, 2020
Monday Jul 06, 2020
THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan RansonChurch Communications | Marketing | Social Media
The future of the church is a big question. We know it will always endure, but what will it look like? Joanna and I discuss the impact of the digital renaissance that has been forced upon the church in 2020 and how churches can go forward from here with digital tools at the ready.
In this Episode:
How can technology infuse with our in-person meetings?
What will be the impact of a digital lockdown on the future of the church?
LINKS
Word Made Digital PodcastThe Future Church Podcast
Seth on InstagramMeagan on Instagram
OTHER GREAT LINKS
88 Ideas for Church Social Media Posts
*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.
Follow Seth:

Monday Jun 22, 2020
The best kind of Instagram content, Ep. 125
Monday Jun 22, 2020
Monday Jun 22, 2020
THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan RansonChurch Communications | Marketing | Social Media
The carousel post on Instagram is a powerful way to engage your audience with ideas and content in a deeper way. It uses a tactic called "microblogging." What is that you may ask? This episode is all about it and how you can get your church followers to engage longer with content that matters on Instagram.
In this Episode:
What is microblogging?
How to use the carousel post for microblogging on Instagram
How to use Instagram stories as microblogs
Content ideas for microblogging on Instagram
LINKS
Hubspot article on Microblogging
Seth on InstagramMeagan on Instagram
OTHER GREAT LINKS
88 Ideas for Church Social Media Posts
*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.
Follow Seth:

Monday Feb 24, 2020
What churches can learn from brands about social media w/ Wes Gay, Ep. 115
Monday Feb 24, 2020
Monday Feb 24, 2020
THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan RansonChurch Communications | Marketing | Social Media
Wes Gay says we should pay attention to what major brands are doing on social media, not what major churches are doing. Do you agree? Find out the reasoning behind this idea on episode 115 of The Seminary of Hard Knocks podcast!
LINKS
StorybrandWayfinder AgencyWes on Twitter
OTHER GREAT LINKS
Podcast gear! Seminarystuff.com is live!88 Ideas for Church Social Media Posts
*Affiliate links mean I may receive a small commission on your purchase at no extra cost to you.
Follow Seth:

Tuesday Nov 26, 2019
What a Subsplash App Can Do for Your Church w/Manny Matos, Ep. 108
Tuesday Nov 26, 2019
Tuesday Nov 26, 2019
THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Helping you find common ground with your people so you can empower them for spiritual growth.
Get notified when I drop a new episode (and other perks) HERE.
Do you hate church apps like Meagan does? Maybe you don't know a lot about them? Apps aren't for everyone, but there are a lot of great ways a church app can enhance your ministry and connect your people. Manny Matos from Subsplash joins us to talk about everything a Subsplash app can do for you.
LINKS
Free Instagram course from Church Marketing University.*Subsplash
OTHER GREAT LINKS
Podcast gear! Seminarystuff.com is live!88 Ideas for Church Social Media Posts
Follow Seth:

Monday Jun 24, 2019
Nailing the Testimony Video w/ Ben Stapley, Ep. 90
Monday Jun 24, 2019
Monday Jun 24, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
Get notified when I drop a new episode (and other perks) HERE.
I'm reissuing a great conversation I once had with Ben Stapley about how to nail the testimony video interview. We dive deep into the psycology of setting up the shoot to make your subject feel comfortable and talk through practical tricks like where to find music and how to phrase questions. Ben is no longer at Liquid Church as it says he is in the episode and has begun serving at a church in Florida.
Links from the Show
Ben on Twitter & Instagram
BenStapley.info
Amusing Yourself to Death by Neil Postman
WHERE TO FIND MUSIC BED TRACKS:
Premiumbeats.com
Melodyloops.com
Audiojungle.net
musicvine.net
art-list.io
Seth’s addition: Soundstripe.com
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Tuesday Jun 04, 2019
Three Important Social Strategies for 2019, Ep. 87
Tuesday Jun 04, 2019
Tuesday Jun 04, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
What are the most important social platforms for churches in 2019? I'll tell you how we're organizing our strategy around the big 3 and maybe throw a 4th in there in this episode.
Links from the Show
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Tuesday May 28, 2019
Mobilizing your church with social media w/ Dave Shrein, Ep. 86
Tuesday May 28, 2019
Tuesday May 28, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
We're bringing back my conversation with Dave Shrein from Shrein Media and Church Marketing Sucks to talk about how to get your social media to motivate people to take action! Dave has a TON of great insights for social media managers. In this episode:
Mobilizing Churches with Social Media
The part social media plays in commitment
Dave’s cell phone number!
Links from the Show
Shrein Media
Dave on Twitter @daveshrein
Pro Church Tools
Ray Edwards podcast
Gary Vee Audio Experience podcast (explicit, you’ve been warned)
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Monday May 20, 2019
The Social Media Industry Report Summary, Ep. 85
Monday May 20, 2019
Monday May 20, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
Want to know what the heck is happening in the world of Social Media right now? Check out the Social Media Examiner's Industry Report as I give you the quick summary of some of the major points you need to be aware of!
Links from the Show
Social Media Examiner Industry Report
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Monday Apr 29, 2019
Why we can't give responsibility away, Ep. 83
Monday Apr 29, 2019
Monday Apr 29, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
Some thoughts from the last few months as I wrestle with delegation and giving away responsibility so that our organization can grow. It's tough to do. Why do you think that is? I share a few reasons that plagued me that may also plague YOU!
Links from the Show
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Tuesday Apr 16, 2019
Get the Most Out of Your Church App, Ep. 81
Tuesday Apr 16, 2019
Tuesday Apr 16, 2019
The Seminary of Hard Knocks podcast with Seth Muse
Where church communications are fun, Instagram is life, and no one feels like an idiot.
Get ready to drop-kick a puppy in this episode where I go against the common thinking (sort of) and help you get the most out of your app! Seriously, no puppies are hurt, but what about feelings? You'll have to find out!
Links from the Show
That Church Conference - Sign up for the BEST communications conference out there!
88 Ideas for Church Social Media Posts
Follow Seth on InstagramJoin the Seminary of Hard Knocks Facebook group at sethmuse.com/group

Monday Apr 23, 2018
Creating a Strategy for Community with Facebook Groups, ep. 56
Monday Apr 23, 2018
Monday Apr 23, 2018
The Seminary of Hard Knocks podcast with Seth Muse
Church Communications and Social Media with a chuckle or two.
Show Notes at www.sethmuse.com/56
In this week's episode, my guest is me and I'm explaining how to start your strategies and roll out Facebook Groups at your church. I give several examples of groups aimed at people you have and a few for people you don't have coming to your church already. Fast and furious info in this episode!
By the By, I'm Speaking at a few Free Conferences Soon
Catch me this week at https://churchmarketingsummit.com/free along with over 30 other church communication and marketing experts!
Then catch me at That Church Summit again in May Go to thatchurchsummit.com to register for free!
Links from the Show:
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group
88 Ideas for Church Social Media PostsFollow Seth on Instagram

Monday Apr 02, 2018
The Upbeats and Beatdowns of Church Communications w/Kelley Hartnett, ep. 53
Monday Apr 02, 2018
Monday Apr 02, 2018
The Seminary of Hard Knocks podcast with Seth Muse
Church Communications and Social Media with a chuckle or two.
Show Notes are at www.sethmuse.com/53
In this week's episode, my guest is Kelley Hartnett, Courageous Storytellers Director at the Center for Church Communications. She's recently written a book called You've Got This: A Pep Talk for Church Communicators available at the links below. She has a great story and lots of great practical advice to offer communicators, especially when it comes to internal communications and relationships with coworkers.
Join the Seminary of Hard Knocks Facebook group at sethmuse.com/group
88 Ideas for Church Social Media PostsFollow Seth on Instagram
By the By, I'm Speaking at a few Free Conferences Soon
Catch me at https://churchmarketingsummit.com/free along with over 30 other church communication and marketing experts!
Then catch me at That Church Summit again in April. Go to thatchurchsummit.com to register for free!
I'm not speaking at it, but you should also check out the Big Idea Conference coming up in Nashville. When you register, use promo code SETH to save $25 off your ticket!

Monday Mar 26, 2018
Elements of a Great Story w/ Brian Mann, ep. 52
Monday Mar 26, 2018
Monday Mar 26, 2018
The Seminary of Hard Knocks podcast with Seth Muse
Church Communications and Social Media with a chuckle or two.
Show notes can be found at www.sethmuse.com/52
In this week's episode, Brian Mann from Ecclesia Houston gives us lots of insights for great storytelling as well as his 3 elements of a good story.
1. The God Element.
2. The Family Element.
3. The _______ element. (Find out in the episode!)
Thanks for listening! Join the Facebook group here!

Wednesday Jun 14, 2017
Harnessing the Power of Instagram for your Church, Ep. 33
Wednesday Jun 14, 2017
Wednesday Jun 14, 2017
Harnessing the Power of Instagram for your Church, Episode 33
Show notes are at SethMuse.com/33.
The most powerful tool in a church communicator's tool belt these days is the little app that could, Instagram. Sure, they stole the best features from Snapchat and assimilated them, but we got a really powerful app out of it with an audience that already existed! (if you already had an Instagram account for your church, that is).
This episode is all about why Insta is so great, how it works, and I give you several content ideas for posts at the end that you can use at your church easily.